WHEN OUR CUSTOMERS SUCCEED, WE SUCCEED TOO.

Hi, We name companies

Want us to Create Your Brand Name Or Analyze It?

We’ll help you discover a name that grabs attention, endures over time, and perfectly aligns with your branding strategy. Our goal is to make your business stand out.

portfolio

Our creative works

Your brand name is more than just a label—it’s the cornerstone of your identity. What makes a good brand name? An outstanding brand name is unique, memorable, easy to pronounce, reflects the business’s values, resonates with the target audience, and adapts across markets. The right name is crucial for your brand’s future as it sets you apart, attracts leads, and builds a strong presence. Naming a business can be challenging, but we're here to make it easier.
Our brand naming services

The Pillars

Every week, we help entrepreneurs and SMBs worldwide by creating catchy names for their businesses. With us, creativity meets strategy to define your brand with a name that truly reflects to who you are. Our brand naming services include three packages: NameSearch , NameAnalysis, and NameFlux.

 brand name search

We provide you with names

  • A thorough brand name search is not just a preliminary step; it’s a pivotal investment in your brand’s future. The search ensures that your chosen name stands out in a crowded market, avoids legal pitfalls with existing trademarks, and resonates with your target audience. It helps you steer clear of costly legal disputes and rebranding efforts down the line.
 
  • Every name WE CREATE is custom-tailored to reflect the essence of your brand strategy, address current market perceptions, and drive your business forward. It helps you establish a unique identity that builds trust and recognition from the start.
 

77% of B2C customers are likely to make purchases based on a brand name  [1]

 brand name analysis

Provide us with names

  • An insightful brand name analysis is crucial for unlocking your brand’s potential and setting the stage for long-term success. It evaluates your name’s market appeal, cultural resonance, legal standing, and potential for growth. This analysis ensures that your name not only captures attention but also aligns seamlessly with your brand’s values and target audience.
 
  • Every name WE ANALYZE combines psychological insights, data-driven marketing information, and industry-specific content to help you make informed business decisions, avoiding costly rebranding, missed opportunities, positioning you ahead of competitors.
 

46% of consumers will pay more for a brand name they trust [2]

testimonials

User feedbacks

Business-In-A-Box Solution BIB MODEL

Ready to get started?

"Imagine a name that’s as bold and unique as your brand vision. Your brand deserves a name that shines with originality and impact. Don’t settle for the ordinary—elevate your brand with a name that tells your story, connects with your audience to build emotional loyalty, and sets you apart from the competition. "
Name Search

One time payment

$199

Per month

6 Company names researched
Trademark availability check
Domain availability check
Social availability check
Up to 2 names revised
Name Analysis

One time payment

$99

Per month

6 Company names analyzed
Market availability & variations
SEO insights on the domain
Social footprint & market positioning
Brand identity alignment
NameFlux Popular

One time payment

$397

Per month

NAME SEARCH
NAME ANALYSIS
Logo design for the chosen name
Up to 3 revisions for the logo
Favicons
The BIB model delivers top-notch, cost-effective projects with tight deadlines, limited customization and revisions, and email-only interactions.
Can’t find a package that fits your plan? Want an open-ended project tailored just for you? Contact us
"NameFlux is a strategic move to anchor your brand identity, 😊
enabling informed decisions with reliable name options and training."

>   WE ELEVATE YOUR BRAND’s NAME STRATEGY

Your brand’s recognition starts with a strong name, and it begins with us

- faq questions 2000+ users

Bilingual Support;

An abstract brand name is a type of brand name that does not have an inherent meaning related to the products or services offered. Instead, it is often a unique, coined, or invented word.

They are invented to evoke certain emotions, associations, or brand values without directly describing the business’s offerings. Abstract brand names are usually memorable and distinctive because they are not constrained by existing meanings or common terms.

Examples:
  • Google: A coined term that doesn’t describe its search engine function directly but has become synonymous with internet searching.
  • Apple: A common word with no direct relation to technology but chosen for its simplicity and distinctiveness.
  • Adidas Trefoil: This unique abstract logo has a perfect symmetrical balance that enhances its aesthetic appeal.

Advantages:
  • Flexibility: Can be adapted to various products or services as the company grows.
  • Distinctiveness: Often stand out more in the market due to their unique nature.
  • Trademark Protection: Easier to secure trademarks since they are less likely to be similar to existing names

A descriptive brand name is a type of brand name that directly describes the products, services, or features offered by a business. Unlike abstract names, descriptive names are straightforward and convey clear information about what the company does or what it offers.

These names often include terms related to the industry, function, or key benefits of the product or service.

Examples:
  • General Electric: Clearly describes the company's involvement in general electrical products.
  • Pizza Hut: Directly indicates that the business specializes in pizza.
  • PayPal: The term “pay” clearly indicates payment option.

Advantages:
  • Clarity: Provides immediate understanding of the business’s offerings or industry.
  • Searchability: Can enhance search engine optimization (SEO) as the name includes relevant keywords.
  • Marketing: Can be easier to communicate and market since it clearly reflects the company’s purpose.

Disadvantages:
  • Trademark Challenges:May be harder to protect legally because the name describes what the company does rather than being unique.
  • Limited Flexibility: Can restrict the company’s ability to diversify into other areas without changing the brand name.

Both approaches have benefits. Consider your business model, long-term goals, and brand vision when making your decision.

Descriptive Names are effective if you want immediate clarity and SEO benefits. Abstract Names are ideal for creating a unique, flexible brand identity with strong potential for differentiation.

A descriptive brand name is best for:
  • New Businesses: When you need to establish a clear and immediate connection with your target audience.
  • Businesses with a Niche Focus: Where specificity and clarity are important for attracting the right customers.

An abstract brand name is best for:
  • Established Businesses: When you have a strong market presence and want to create a distinctive, flexible brand identity.
  • Innovative or Creative Ventures: Where uniqueness and differentiation are key to standing out in the market.

Carefully consider your business objectives, target market, and long-term goals when deciding whether to align or separate your brand and company names.

Same names are ideal for simplicity, direct recognition, and unified branding. Different names are beneficial for differentiation, flexibility, and specialized marketing.

When to Use the Same Name:
  • Unified Identity: Using the same name for both your brand and company simplifies your branding efforts and ensures consistency across all platforms and communications.
  • Ease of Recognition: Customers can easily recognize and remember your business when the company name and brand name are identical.
  • Direct Association: It makes it straightforward for consumers to understand that the brand and the company are one and the same, which helps building brand loyalty.
  • Reduced Complexity: Managing one name for both purposes can be more cost-effective and less complex in terms of marketing, legalities, and domain registration

When to Consider Different Names:
  • Distinct Brands: If you have multiple product lines or services, having a separate brand name allows you to differentiate and target various market segments more effectively.
  • Specialization: Different names can help each brand focus on specific aspects of your business or target different audiences.
  • Expansion: Using a different brand name can offer flexibility if you plan to diversify your offerings or expand into new markets without altering the company name.
  • Adaptability: It provides the ability to adapt or rebrand individual products or services without affecting the overall company identity.
  • Targeted Marketing: Separate names can enable more targeted marketing strategies, tailored messaging, and unique brand positioning for different aspects of your business


There are different ways to register your business name:
  • Entity Name: An entity name protects your business's name at the state level. Depending on your business's structure and location, you may need to register this name with the state, which identifies your business officially. Registration generally ensures that no other business in the state can use the same name, although specific rules can vary. Check your state's regulations for details on how to register your business name.
  • Trademark: A trademark provides national protection for your business's name, products, and services. Registering your brand name as a trademark in your operating regions helps safeguard it from being used by others, offering broader legal protection.
  • Doing Business As (DBA) Name: Also known as a trade name, fictitious name, or assumed name, a DBA allows you to operate under a name other than your formal business entity name. While registering a DBA typically does not offer legal protection by itself, most states require this registration if you use a DBA. It can be beneficial even if not required, as it lets you present your business under a different name than your personal or formal business entity name.
  • Domain Name: Register your domain name through a registrar service to secure your online presence.
  • Social Media: Securing relevant domain names and social media handles is crucial for maintaining a cohesive online identity.

Matching a brand name with a domain name can be highly beneficial, especially for online visibility and brand recognition. But it is often a very hard task or even a prohibitively expensive buying experience to small business owners.

Particularly, the “.com” market scarcity drastically limits an exact match brand name options. When the exact domain name isn’t available, the alternative is to consider different domain extensions (e.g., .net), adding a word, or modifying the name slightly.

However, it’s important to ensure the new domain still aligns with your brand identity. We normally pursue a balance between a criteriously chosen brand name and a suitable “.com” extension since both are designed together to creates a sense of professionalism and trustworthiness.

That’s understandable! Perceptions of what makes a "great" name can be subjective. Often, brand names might sound unusual or not carry meaning at first (e.g., Google, Groupon, Plan4Demand, 7Eleven, ElemenOPillows), making people feel uncertain about them initially.

It’s important to give the names a little time to settle in! In this case, we will gladly offer you a round of revisions by email based upon your request. We understand that each case is different and each client is unique. We are committed to ensure your satisfaction.

We offer a 24-hour cancellation window after purchase, during which you can cancel the service for a 90% refund, provided the service has not yet been started. Once this period has passed and the service has been initiated, different refund policies will apply.

Should you need to cancel after 24 hours of purchase, for the NameSearch, NameAnalysis, and NameFlux packages, please note that no work will be delivered as a result of the cancellation, and we will issue a partial refund based on the following conditions:
  • If the resulting work has not yet been delivered, we will issue a 50% refund;
  • If the resulting work has already been delivered, we will not issue a refund (i.e., 0% refund).

The resulting work is considered delivered when a traceable email containing our signed report is sent to the client.

As a service-oriented business, the bespoke, creative, and labor-intensive nature of our work—such as name creation, domain search, logo conceptualization, visuals design, and web dev—along with the intangible value of these services, including database checks, manpower, and processing fees, makes full refunds impractical once project execution has begun, which occurs 24 hours after purchase.

Unlike physical products, our naming, design, and development services are non-refundable once delivered. The digital products provided are unique intellectual assets, crafted with significant time, effort, and expertise. This work cannot be undone, returned, reused, or resold.

By ensuring this policy, we maintain the highest standards of dedication and quality in every project. We appreciate your understanding and are confident that the tailored names we provide will exceed your expectations and effectively represent your brand.